Brand identity
Lawza is a patisserie shop for Hilton Morocco. Lawza means almond in Arabic! This concept draws inspiration from the almond's elegant shape. The shapes and patterns are also inspired by the beauty of ribbons and the joy of gifts. After all, patisserie is an art of gifting!


When two almonds come together, they form a heart—just like two L’s creating a heart.

Shopping Bag

Cake Box

Coasters

Macarons Box

Coffee Cup

Signage

Chocolate Seal Stamp
